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MessagePosté le: 03/04/2015 02:54:25 Répondre en citant


Nike Free Run Skor CBS manage Web properties

Nike Free 5.0
Viacom and CBS today announced that they will merge in a deal worth $36.75 billion, one of the biggest media mergers ever.But the two media giants have gone about their online strategies very differently to date, making the marriage of the two potentially complicated.Executives from both companies stressed that the Internet will be important to the combined company, though they did not detail how they plan to integrate the two firms' Internet assets."For us, the Internet is not an add on it's a major, giant new growth business," Viacom chief executive Sumner Redstone, who also will be chief executive and chairman of the new company, said during a press conference. "That strategy is enhanced when you marry our Internet strategy into their Internet strategy."Viacom, for its part, has concentrated on building on its offline media brands, such as MTV, VH1, Nickelodeon, and Blockbuster, among others. The site is code named Project Nozzle and is scheduled to launch during the fall, the company has said. It plans to spin off both interests. Merging empires


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MessagePosté le: 03/04/2015 02:54:25

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